HUEman Behavior

HUEman Behavior

by DailyMakeover

How To Preserve Your Hair Color


Last night I had some great fun. I had the chance to go to the premier of Anne Hathaway‘s new movie The Bride Wars. I love going to events like these – it’s so fun to be rubbing elbows with all of these people I recognize from TV and the movies. The row in front of me was filled with the cast of The Real Housewives of New York – my ears are killing me from trying so hard to nonchalantly eavesdrop. Beside me was Lisa Rinna – who is honestly SO glamorous in person! Of course the woman who stole the evening was Miss Annie – she completely shined. Her tuxedo redefined red carpet chic and in every interview she came across as beautiful and friendly as she is in real life.

I colored Annie’s hair two weeks ago to get her red carpet ready – she has a big couple of weeks ahead, the Golden Globes, Critics Choice and Screen Actors Guild awards – and then the big one – OSCAR! So not too much pressure – LOL!!! She, just like everyone else had some questions about how to maintain her hair from the time she left the salon until she could make it back in for her retouch.

There are a few golden rules for preserving you hair color that every girl (or boy) should know:
1. Stop shampooing every day. If you can shampoo every other or every third day, not only will it preserve your color it will also help to make your hair less dry and have more shine.
2. When you do shampoo use a color preserving product like Ted Gibson’s Clarity Color Shampoo and conditioner. It is specially formulated to help lock your color into your hair with it’s color stabilizing complex. Both the shampoo and conditioner have a UV filter to protect your hair color from fading in the sun and they condition the hair perfectly – not too heavy, not too light.
3. Try a color depositing shampoo and conditioner. Ted Gibson has the Individual Color Shampoo and Conditioner that actually deposit a temporary color onto the surface of the hair to keep your color looking salon perfect in between visits.
4. See your colorist for a gloss. By stopping in the salon on a Friday night or Saturday afternoon to get a gloss, not only will it balance out and refresh your hair color it will also give it beautiful shine – plus you’ll have a great blow out for the weekend!

When you follow tips like this, you too will be a show stopper!



Any product I mention in HUEman Behavior is one that I’ve tested out myself and is in accordance with Daily Makeover’s Editorial Ethics Pledge.

Redheads Light Up The Red Carpet


Susan Sarandon’s rich red hair looks sophisticated but energetic. Rumer Willis turns heads with a new cool red hair cool. Amy Adams golden red is gorgeous. Credits l to r:© Vince Bucci/, Sara De Boer / Retna Ltd., Sara De Boer / Retna Ltd.

Oh My Goodness!!! I LOVE award season!!! This time of year is so inspiring for me. It’s great to see all of Hollywood’s royalty donning their best in fashion and beauty. It’s also fun to to watch my industry friends showcase their work on our celebrity clients. For each award show I always have the gay New York City hair colorist’s equivalent to a Super Bowl party. Sunday night’s started promptly at 6:00 for the red carpet fabulousness with cocktails and hors d’oeuvres. I personally took a moment of silence respecting the absence of Joan and Melissa Rivers – I still haven’t recovered and, as far as I’m concerned, the red carpet will never be the same.

After the first couple of blond starlets crossed the carpets, I was suddenly struck by Rumer Willis and her new red hair. I thought it was exciting and inspiring to see a young woman take a risk like that at such a big event. As the evening went on, I was captivated by all of the gorgeous red heads! Of course there were the women we know and love as red haired goddesses – Debra Messing (who looked exceptionally lovely with the help of Ted Gibson before the event) and Susan Sarandon (the ageless icon). I loved seeing Amy Adams turn back to red after her blond stint. Evan Rachel Wood was devastating with her coppery color and Christina Hendricks was absolutely a head turner looking like a true siren!

During an economic time that has a lot of us making more conservative choices, it is really fun to see women not being afraid to go bold and to be expressive when it comes to their hair color. I think its fantastic – What do you think?

LMK – Jason

The Power Of Personal Referrals

referring your hair colorist

Telling your galpal about your favorite colorist spreads
good business, great karma, and gorgeous hair.

I often wonder how a first time guest ends up in my chair. Most of the time I will ask her how she decided to come to Ted Gibson Salon or who referred her to me – it’s a great way to start a conversation and get the ball rolling.

Today I was quite surprised when I started the conversation with my guest and she replied “God speaks to me – in English – and told me to come to see you for my color.” I replied, “That’s a great referral!”

Another time I was talking to a first time guest who had just returned from a business trip to Minneapolis. She told me she was sitting in a restaurant and complimented the woman sitting near her on her hair color. The pretty haired lady said she really lucked out because she volunteered to be a model at a hair show and this guy Jason from New York did her color and she just loved it. Since I had given the model my card, she pulled it out of her purse and gave it to my new client – who has now been coming to me ever since. A very similar scenario happened between two women sitting on an airplane.

Referrals are the BEST way to support your colorist – or any service provider for that matter. Personally I can’t think of a better compliment from one of my girls. If she loves her hair so much that she tells her girlfriends, her co-workers, her mother or a stranger on the street to come in to see me – I am tickled! So delighted in fact that I reward my clients with a complimentary service for every three referrals they give me.

If you love the work your colorist, stylist, dog groomer any service provider does for you, give them a compliment by telling everybody – they’ll love you for it!

Have you given a personal referral lately?

LMK, OK? Jason

The Voyeur: Is There Such a Thing as a Style Don’t?

Think Bride of Frankenstein

“Who would do that to someone?”

I don’t know about you, but I sure do find myself doing a lot of running around and traveling this time of year. I just returned from visiting my family in Minnesota and I spent way too much time at the Detroit airport. Airports are the best places to people watch – you get to see so many different kinds of people – and so many different kinds of style.

It’s amazing how many times I catch myself saying “What was she thinking??” while observing a woman’s hair color at Chili’s Too, or “Her friends are lying to her!” while checking out the Starbucks barista’s style.

And then…I catch myself. I have to remind myself that Beauty is Individual (our mantra at Ted Gibson Beauty), that beauty is subjective and in the eye of the beholder.

I have a great story. One night Ted and I were out for dinner at a favorite Indian restaurant in the village. I looked over to the bar and saw a very pretty woman sitting there. She had the most amazing, gigantic, sexy, curly hair BUT I was horrified by her hair color. It was jet black with huge chunks of white running through it (think Bride of Frankenstein, above). Honestly it was hideous. I looked at Ted and said “What colorist in his right mind would EVER DO THAT TO SOMEONE?” and we had a good laugh. The next day at work I had a first time client on my book. It was her. Not a word of a lie. She was in my chair telling me exactly what she wanted – jet black hair with chunky white stripes. I couldn’t talk her out of it. I became the colorist that would do that to someone!

Really when it comes down to it (and I’m sure I’ve said it before), if you feel pretty, you are pretty, whether I (or anybody else for that matter) likes it or not. Over the years I have tried to learn to detach myself from the opinions of my guests (not that easy!). I always tell them that I love everything I do, if they don’t love it – it’s OK, I will change it into something else I love! After all, she is the one wearing it – not me – so she has to be the one that loves the way she looks. After years of practice I really do believe it – when she loves it, I love it.

Tell me about your experience – on either side of the story – I’d love to hear about it!

LMK – Jason

My New Years Resolutions!

Happy New Year!!!

For me this time of year is amazing and inspiring. We have a tradition at our house to create a vision board which lays out our aspirations, goals, desires and dreams. After it’s finished I hang mine in my office so I can look at it each day.

what a year

My world is all about beauty. I live it, eat it, sleep it and work it! This year’s vision board has a major focus on beauty and what that means to me. I am re-committing myself to the gym, two days a week with my trainer and two days a week on my own. I am going to re-commit to my morning practice, fifteen minutes of inspirational reading, fifteen minutes of writing and fifteen minutes of meditation. I am going to travel someplace I have never been. Most importantly, I am going to continue to do my very best all of the time.

In this year to come if we all commit to a healthier body, a more focused and clear mind, to broaden our horizons and to always do our best…how can we not feel beautiful? What are your resolutions for a healthier, prettier you? LMK – Jason

What A Year! My Mental Makeover of 2008

Wow – what a year – so much to be grateful for. I like to pause at the end of each year to take an inventory on all that happened. I have to say, it was most definitely MAJOR!

Jason Backe behind-the-scenes with models

Work is fun, but serious and sometimes stressful

Professionally, I had some big achievements – I signed a contract as the spokesperson and Color Director for Clairol, I made the list in Allure Magazines Best of Beauty Directory, I was asked to blog for, my salon that I own with Ted Gibson continued to flourish and I had the opportunity to teach ted gibson product knowledge classes all over the country (for most of the year I was traveling almost every other week) to Sephora and Saks Fifth Avenue employees. This last year I have been able to really explore and be challenged by the work that I do. Now more than ever I can say I love what I do.

Personally, I had a big mental shift too. At the same time as loving my insanely busy New York City lifestyle, I discovered I was missing something. I was out of balance – all work and no play was making Jason a burnt-out boy. I made a resolution to get back to nature and to make time to play.

Jason Backe in a canoe

Getting in touch with my wild roots

As a kid I was in Boy Scouts (I’m actually an Eagle Scout!) and 4-H (I grew up in Northern Minnesota) and I played outside a lot. So this year I joined on outdoors group that organizes hikes, bike rides, camping trips and all kinds of other stuff. Through the group I went camping several times and on four different hikes. One of my camping trips was with my family in Minnesota (my niece and nephews are so cute) and another was 5 days of canoeing and tenting in the Adirondacks. I had no idea that once I crossed the George Washington Bridge I was in a whole different wilderness world! I also had no idea that reconnecting with that part of me I had basically forgotten about would refuel me and give me balance in such a tremendous way.

I’m proud of myself for “stepping out of my comfort zone” and pushing myself this last year. It is with immense gratitude and a sincere sense of accomplishment that I say goodbye to 2008 and with unspeakable joy I am anticipating the year to come. Happy New Year!

How was your year? LMK-OK? Jason

A Red Hot Hair Color Makeover: The Final Results!

Red Hot Hair Color Makeover Final Look

The Final Result: What a Change!

After a very intense consultation with my model Sarah for the Wella workshop, we had found common hair color ground to take her so-so red hair to a devastating Anne Margaret-inspired red. My goal was to create a red that the magazine editors attending the event would find intriguing and that my model could still work with.

There were several things to consider with her formulation. For example, she had less than a half inch of new growth, she had previously colored mids and ends and the perimeter was starting to look a little too brown. It was exciting to try to be creative, work on a schedule and come up with something that would make me feel extra proud of my work in the arena of superstar colorists I was working with.

I decided to start with a color cleanse (a mixture of a lightening product, a low volume of peroxide and shampoo applied to wet hair) to gently lift off the brownishness (I just made that word up). Then I rough dried her hair – it looked like a tangerine – the perfect base to support the vibrant red I wanted to do. I mixed two different formulas, one for the virgin hair new growth and another for the tangerine colored mids and ends. When that was processed, she was shampooed and rough dried again. For the final touches I added “hidden” highlights of light strawberry blond coming from the interior of the hair versus right across the top.

Red Hot Hair Color Makeover Final Look


In the end, she loved it, I loved it, the people from Wella and P&G all had great things to say and so did the editors. I actually was really surprised how much Sarah liked it because she was so skeptical in the beginning – even during the process she kept telling me “this doesn’t look natural.” Today, however, I was thrilled when I got this email message from her:

“Hi Jason!!!
It’s Sarah the vibrant wella red model! Just wanted say hello and l love the hair! Plus everyone else loves it and I tell them it’s your magic!”

I think she looks like a super star – What do you think? LMK – Jason

A Red Hot Hair Color Makeover: The Consultation

In my last entry, “The Before,” I was telling the story of taking my lovely model, Sarah, from a so-so red to a devastating bombshell. I was inspired, but if you can’t tell by the look on her face, Sarah was skeptical – to say the least.


The Consultation Begins

When Sarah and I first started our consultation, she said, “I only want my roots done and a trim.” I said, “You know you’re a model for a hair show with a before and after right?” Well, needless to say we were coming from opposite corners on this one. I wanted to make a major statement and she wanted a natural look. I had to figure out a way to make us all (me, Sarah, her agent, Wella – the sponsor of the event – and the magazine editors attending the reveal/cocktail party that night) happy. This is where the skill of the consultation comes in.

There is nothing more important than a good consultation, because it’ll ensure your expectations are met and sets a definite plan with your colorist. From my point of view, there is nothing more scary than the woman who says, “You’re the expert – do whatever you want,” because beauty is way too subjective (and personal) for that. What I think is amazing, you might find hideous! I have narrowed a successful consultation down into just a few simple questions. Remember them for your next consultation and you’ll get what you ask for!

1. What do you like about what you have now?
2. What do you dislike about what you have now?
3. Do you want your color to whisper, talk or scream?


A Mutual Vision Develops

In addition to these questions, you need to do some homework. Have images of colors you like and colors you don’t like (pictures of celebrities, your dog – even food), because it’s difficult to describe a color – a picture however says a thousand words. Even if you don’t know what you want, you absolutely know what you don’t want – make a short list of those things. Know how much money you are comfortable spending. Think about how frequently you want to have your color done – are you an every-three-weeks kind of gal or a three-or-four-times-a-year kind of gal?

Ok – so I sat down with Sarah and started talking and talking and talking. I even brought out a swatch book, which I usually only use as a last attempt to get my point across. Eventually we found a common ground. Initially, I wanted a really vibrant color like Marcia Cross or Kate Elson. But after the consultation, we were both feeling something a little softer, a little sexier and a little bit more girly – sort of Anne Margaret-ish.

Gorgeous!!! I’ll show you the result in my next post.

Have you had a difficult consultation or maybe some consulting tips to share?

LMK – Jason

A Redhot Hair Color Makeover: The Before


Our Model Sarah Before

I recently participated in an event for Wella for the relaunch of Koleston Perfect, their gorgeous permanent hair color line. The plan for the day was to experiment with the new product on a model and show our final looks off to beauty editors.

I have to admit, when I was first invited, I was being a brat about it, because normally these events are part of my job and I get paid to participate in them. This event was not for pay, only for “fun” and “inspiration.” Honestly…however, once I got there and was working with the best colorists in the country and losing myself in the creative energy – I really had a blast – and I am still completely inspired! Thanks for the opportunity Wella team!

As you all know, I love a makeover! This makeover was fun (ok, challenging – but come on – that’s where the fun is!) in a bunch of ways.

First, I was working with a pro-model which can be both a blessing and a curse. It’s a blessing because she is naturally beautiful, can take a great photo and will make everyone in the room believe she loves my work. It’s a curse because I have to please her and (more importantly) her agent. That’s not always so easy – and if she doesn’t like it, there is no hiding it from anyone backstage, everyone will know.

Second, the pressure is on because I really want the people at Wella and Proctor & Gamble to LOVE my work.

Lastly (and as far as my ego is concerned – most importantly), I wanted to keep up (ok, I’m a Capricorn – I wanted to WIN) with the other top notch colorists.

Ultimately, I was honored to work with Sarah. She is a truly lovely girl.
When we first met, I was incredibly inspired to take her so-so red hair that was starting to get a bit brown on the ends and pump up the volume to the level of Marcia Cross or Kate Elson. As soon as I mentioned those two names and saw the look on her face, I knew I was in trouble…

Stay tuned for my next post…”The Consultation.” In the meantime, tell me if you need a hair color makeover.



Quick Hair Color Tip For Dry Ends

Ends really, super porous? If you are going to do an at-home hair color makeover, be sure to mist the midshaft and ends down with water before you apply the haircolor. This will help buffer the deposit of the dye and make sure your ends don’t soak up more color than the rest of your hair. Result: Even color from roots to tips.

Do you suffer from dry ends? LMK-ok?


Major Root Touch-Up At-Home


Is Julie Bowen being super stylish
or just hiding a base case of dark roots??

What should you do if your lifestyle is so out of control, you lost track of time and your root growth is so long you can’t leave the house without a scarf, hat or headband? I warned in Hot Headed how waiting too long between color jobs can result in hot roots when you are going lighter or red. To avoid this, apply two different colors (from the same manufacturer).

How? Easy – ok, not so easy, it’s actually pretty tricky (and I am quite sure there is not a manufacturer out there that would ever put this on their website or instruction list) but good information to have if you need it.

Let’s say you normally color your hair a light auburn. This time you are going to buy a box of dark reddish blonde and a box of light auburn (look at Clairol’s Perfect 10 shade chart to get an idea.) On your new growth closest to your scalp – ½ inch – you are going to apply your usual light auburn. Next from ½ inch away from your scalp to the line of demarcation (the previous color line) you will apply your dark reddish blond – it’s ok if they overlap a little bit. Set your timer, process, rinse and dry. TAH-DAH!

How does it work? The color is created with the assumption it is being applied to the ½ inch of hair closest to the scalp, so it is counting on the heat of your scalp to help it give the desired result. When your roots grow out longer than a ½ inch, you need to take an additional step to compensate for the lack of heat on that area. By using a color that is one or two levels lighter you get a little more lightening power. Make sense?

LMK, OK? Jason

Any product I mention in HUEman Behavior is one that I’ve tested out myself and is in accordance with Daily Makeover’s Editorial Ethics Pledge.

A Dramatic–Not Drastic–Makeover

You know I love a makeover. Ok, maybe you don’t know that. Well now you do! A makeover can be exactly what a lady needs to give her a little boost. A boost in confidence, a boost in her glamour factor or a boost in her sex appeal! If there is a makeover story on TV???? Forget about it. I will be sucked into that cable channel marathon all day!!!

The thing about a makeover is this: it doesn’t have to be drastic to be dramatic. When I was doing makeovers last week for a fab party that Clairol had for their amazing at-home hair color Perfect10 (and for me as the new Color Director), I was inspired by one of our models, Sarah.


Sarah Before

In Sarah’s before picture you can see she has a lot going on with her hair color. She had new growth at the roots, which was a darker brown, and her previous color that turned to a brassy, orangey brown in the middle, and her ends were very faded. 

Because Sarah had previously colored her hair (as a general rule tint won’t lift tint, so you can’t paint a lighter color over already colored hair) and we were working with at-home hair color (which as a rule you shouldn’t go more than two shades lighter or two shades darker than your current color), our only options were to work with the orangey tones or go darker.


Sarah After

I knew I didn’t want to work with the orangey tones. 

I wanted to go darker, yet I had this fear of at-home-hair-color in black shades looking like scary Halloween witch hair! But since I loved, loved, loved the results from using Perfect 10 on the other guests, I thought, “what the heck,” and went for the black.

As you can see by her end result, there is nothing witch-like at all about Sarah’s new color. It looks so fresh and glamorous – bringing to mind old school sirens like Betty Paige or Rosalind Russell. She looks amazing – dramatic not drastic.

What do you think?

LMK – Jason

Any product I mention in HUEman Behavior is one that I’ve tested out myself and is in accordance with Daily Makeover’s Editorial Ethics Pledge.

Suck It Up: A Lesson For All At-Home Colorists

Like I said in the Worst Thing Ever post, there is nothing worse than hair color that goes from lighter at the scalp to darker on the ends. One of the main causes of this color catastrophe is contributed to porosity. Porosity is the ability for something to absorb moisture. As an example, a sponge is very porous and a piece of glass is not porous. That’s a basic analogy, but you get the point. Now that we have the definition covered – how does it relate to your hair?

To understand how porosity relates to hair, you may need to know the structure of hair. Here is simple hair composition 101 for you: First, there is the cuticle, the outside layer of the hair shaft which is made up of scale-like cells. Just under the cuticle is the cortex which is what gives strength and elasticity to the hair and because it also contains the melanin (pigment), it gives hair its color too. Finally, in the very center of the hair shaft lies the medulla, which isn’t so important for what we are talking about.

When hair is exposed to the elements–heat styling, chemical services or friction–the cuticle opens. It’s sort of like a pine-cone. When a pine-cone is fresh on the tree it is closed, but when it is exposed to the elements, it opens up. The more the pine-cone is exposed, the more it continues to open. The more we expose the hair cuticle to the elements, the more it opens. The more it opens, the more porous the hair becomes – PHEW! What a lesson.

Why is all of this important (or hopefully, at the very least, interesting) for the at-home colorist? Because understanding porosity can help guarantee that your end result looks salon fabulous! If your hair is to the shoulders or longer, chemically treated or heat-styled daily, there is a good chance you have some porosity issues. Porous hair sucks up color, thus causing the ends to look more matte, opaque or dark than the less porous mid-shaft and root areas. And this is how your roots can look lighter than the ends – the worst thing ever!

Look for my upcoming post called Balance It Out for tips and tricks on how to conquer porosity and achieve balanced hair color from roots to ends!

Did you learn something?

LMK – Jason

Hot Headed: A problem with deep roots.

Tell me if you’ve ever experienced this conundrum: You’ve been a very busy girl – leading the glamorous life, the career life or the chasing-after-your-kids life (or a combination of any of the above!!) and, all of a sudden, you notice you’ve let your new growth (roots) get much longer than you normally do. You run down to the store and pick up your usual shade, the one you love, the same as always. Maybe you booked an appointment with your fave hair guy (gal) and rush down to the salon for your usual fix. After the process is complete and your hair is dry, you take a look in the mirror only to notice a shocking vibrancy at the scalp! What happened?!?! It is the same formula, the same application, the same processing time, the same everything! Believe it or not dear, you are hot headed.

It is a fact for all of us and I’m going to let you in on the secret. Our scalp generates heat. Because of this rarely considered (for the at home colorist) and sometimes forgotten (for the salon colorist) fact, your usual dye formulation can leave you with hot roots when you have excessive new growth. The heat that comes from the scalp can make the hair color react differently at the scalp than it processes as little as a half inch away from the scalp.

For consistent, gorgeous, salon-looking results you should color you new growth every three to four weeks. When you let more than the recommended time pass by between coloring, you are setting yourself up for hot roots or color banding (when you can see horizontal stripes in color variation on the hair shaft). What do you do if your life style is insane and you get a couple of weeks behind? Look for my next post, Balance it Out, for some tips and tricks!

Have you had trouble with hot roots?

LMK- Jason

The Worst Thing EVER

For the record – I have to let all of you know there is one thing I believe to be the worst thing EVER! I despise, with a passion, hair color that goes from lighter at the scalp to darker on the ends. This dilemma can take your pure hearted beauty intentions and turn it into a downright disaster. Come on ladies, you all know what I’m talking about – it is quintessentially the dead give away of color treated hair. Because I feel it is my CBD (civic beauty duty) to point out this eye-sore, I am compelled to share some easy tips with you that will guarantee success in your hair coloring adventures.

Pointing out simple tips…well that, at least, is how I began this entry. I started listing and writing and listing and writing compiling a whole list of tricks of the trade the pro’s always take into consideration. Quickly I discovered I could turn one blog entry into a hair color novel or even an encyclopedia. When I was reviewing my work I realized I could no longer consider this a one shot deal. I stopped right there and decided to create a series. Multiple episodes of digestible tips I use in the salon everyday that will ultimately help you in your color journey. Over the next several days I will share with you a veritable tri-fecta in balanced hair color: Suck it up, a plunge into porosity; Hot Headed, an explanation of hot roots and Balance it out, some simple tricks you can do at home for balanced color from roots to ends.

As always, I look forward to your questions and comments. They continue to inspire me. LMK- Jason

Box or Not – Part 2


Meet Marina

Man-o-man! Do I love a makeover!!! Just to refresh your memory, a post or two ago I mentioned that about 10 women were coming to the Ted Gibson Salon here in NYC to have makeovers with me and Clairol’s new product Nice’n Easy Perfect10. Just to tell you a little about the product – it’s a revolutionary hair color. If you’re thinking “Yea, yea, yea, I heard that before” pinch yourself – it’s true. I too was a skeptic….Perfect10 claims to give head turning shine, salon quality color, beautiful grey coverage, 46% less damage to the hair and a ten minute processing time! Let me tell you – time after time, makeover after makeover, I have found it all to be true! Take a look at this…..


Meet Marina. This lovely lady had some issues with hair color and I might add trust.

Marina has been living in New York City for many years. The entire time she has been here, she has flown back to her colorist in Germany to have her hair colored because no one in New York could get it right. She had never colored her hair from a box and was highly suspicious of my intentions. After a lengthy conversation, it came down to this, “Marina, either you trust me and we do this or you don’t and we don’t.” Ultimately, she did and we did! 

I had Marina choose her shade from my collection and she was drawn to 7.5A, Medium Ash Blonde. I had to agree, her choice was perfect. We efficiently applied the color and set the timer for 10 minutes – we rinsed and dried her hair and tadah!!

The result speaks for itself – 100% grey coverage and a gorgeous, shiny, healthy looking end result. And come on, if that smile doesn’t tell you she loves it…what will? LMK – Jason

Any product I mention in HUEman Behavior is one that I’ve tested out myself and is in accordance with Daily Makeover’s Editorial Ethics Pledge.

Box or not?

Jason Salon pics.jpg

For about a million years there have been two fundamentally different camps as far as hair color is concerned. First there is Camp A. Camp A is comprised of the women who color their hair in the salon, consider it a necessity (luxury or not) and would never consider another alternative. Camp B on the other hand is the women who choose the convenient, economic and practical route of purchasing their hair color over the counter. I have also discovered the A/B Camp. This is a particularly interesting group as they have a mixed loyalty. Anyone belonging to the A/B Camp generally enjoys the salon experience and having her color done professionally BUT is not only unafraid to use box color – she can be impulsively inspired to do it!  

I guess if I were to classify myself I would have to say I am a 100% committed member of the A/B group! As a salon colorist for a long time (after 10 years I decided to just start saying “a long time” instead of really dating myself) I am a total believer in salon hair color. At exactly the same time, as the Color Director for Clairol (a position I am thrilled, honored and grateful to hold) I am also a firm believer in at home hair color.

I am a fortunate guy. I get to do what I love. I get to play with the best products in the world (consumer to professional) and I get to apply them to some of the most beautiful women in the world (my mom and sister to models and celebrities). Tonight, I have invited 10 women into the ted gibson salon here in NYC to play with Clairol’s Perfect10 hair color. I will take some before and after pictures and share them you – along with some tips and tricks and “out of the box” ideas about at home color. It will be super fun and very exciting!!!

So, which camp are you? LMK – Jason

Any product I mention in HUEman Behavior is one that I’ve tested out myself and is in accordance with Daily Makeover’s Editorial Ethics Pledge.

Ribbons – It’s a Fine Line Between Chunky and Cheap


After nearly a decade of avoiding them at all costs, not only am I ready for it, I have jumped in both feet first and started preaching chunky highlights. There. I let my secret out. You may be reading this fondly – or not so fondly – recalling images of Lisa Marie Presley or Kelly Clarkson during her American Idol days, but I’m ready and willing to take the plunge. I was inspired one day by watching some re-run of a mid-90′s sit-com and it hit me like a ton of bricks: I LOVE THOSE CHUNKY HIGHLIGHTS!!

I immediately had to start applying them to my guests at the ted gibson salon here in NYC. The challenge however is to get the girls to actually try it. (I can’t say I blame them as I have been quite adamant in steering them in another direction.) The first step was to change the terminology so I’ve gone from chunky to ribbons. Doesn’t that sound pretty, mmm who wouldn’t want that?! 

Truth be told it is a very fine line between chunky and cheap so the trick is to make the ribbons modern. I love bold pieces of tone on tone color like I did for Lake Bell (shown at left) when she was doing press for What Happens in Vegas Stays in Vegas. I love to see that strong variation coming from the interior of the hair instead of right off the part. I think ribbons are a modern, sexy, approach for a new take on an old…favorite? What do you think? LMK – Jason

Brunettes Are Not A Bore

Anne Hathaway

How many times have we heard it – Blondes have more fun. Is it really the case? Research done by the folks at Clairol shows browns are definitely the top sellers right now. According to Clairol data over the past six years, they’ve seen brown overtake blonde as the number one shade family. I know I’ve seen the trend myself at the salon – especially this time of year. Women are trading in their summer blond bombshell tresses for the sophisticated glamour brunettes have a about them. 

An interesting point about brunettes is that they can easily mix two elements that many times are difficult to combine – warm and chic. It’s important to stay modern when going brunette. A really solid opaque color can look heavy and dated. Keep it fresh by introducing subtle variations with tone on tone highlights for depth and dimension. When I colored Anne Hathaway‘s hair for the premier of Rachel Getting Married the words she used during her consultation were rich, warm and deep. I think she nailed it. What do you think? LMK – Jason

Photo copyright Getty Images.