Mary-Kate and Ashley Olsen carrying handbags from their new line.
Photo: © Credit: Kevn Mazur/WireImage
Mary-Kate and Ashley Olsen have created a luxury handbag collection under their fashion label The Row. The 25-year-old twins will launch a nine-bag line that includes a day tote, backpack, doctor bag and shoulder bag made from python and alligator in August.
The siblings don’t rely on a specific era for inspiration. Ashley has revealed that she is influenced by different times while Mary-Kate struggles with ever repeating trends. Ashley said, “There are important style contributions from almost every era. Drawing on the right references at the right time is the key.” Mary-Kate added, “My problem is not with the trends themselves but the fact that trends are constantly repeating themselves.”
Averyl Oates, buying director for Harvey Nichols, which stocks The Row, recently claimed the success of the label is due to its “timeless generational appeal”. She explained, “The label carries timeless generational appeal while still remaining directional. Mary-Kate and Ashley recently achieved their ambition of dressing Michelle Obama. I think the ageless appeal lies with the fact that the collection has a crystal-clear DNA.”
Try on Ashley Olsen’s hairstyles in the Makeover Studio!